Ben K. Ellis
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Ben K. Ellis
  • Social Listening
  • Web Analytics
  • Analytics 101
  • Events
  • MarTech
    • Brandwatch
    • Google Analytics
    • Hootsuite
    • Simply Measured
  • Contact Me
Ben K. Ellis
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Trending NowView All

Navigating Social Influence in 2023 – From Content Curation to Deinfluencing

Here are my reflections based on a few interesting trends and updates in

byBen K. Ellis
July 11, 2023

Setting up Social Intelligence from Scratch

With over 15 years of experience in digital analytics and social intelligence,

byBen K. Ellis
July 10, 2023

MarTech List 200

You’re probably on the lookout for a new social tool to add to your toolkit this

byBen K. Ellis
January 9, 2018

Let’s Talk About Social Analytics – 2017 Edition

I gave a talk at Social Media Week Copenhagen (#SMWCPH / #SMWDK) a couple

byBen K. Ellis
March 12, 2017

social listening

  • Social Analytics
  • Social Listening
July 10, 2023

Setting up Social Intelligence from Scratch

With over 15 years of experience in digital analytics and social intelligence,

byBen K. Ellis
11 minute read
  • Social Listening
May 15, 2016

Google’s SyntaxNet and Sentiment Analysis

Google have released SyntaxNet to the public, and as an analyst let me say this:

byBen K. Ellis
6 minute read
  • Social Listening
October 25, 2015

Social Listening Catch-All Queries

The way you manage your Boolean queries differs from tool to tool

byBen K. Ellis
6 minute read
  • Social Listening
October 11, 2015

Social Listening for Products with Similar Names

When doing social listening, how do you track mentions of products with similar

byBen K. Ellis
5 minute read
  • Brandwatch
  • Social Listening
September 30, 2015

Proximity Operators (and Why You Need Them)

There are so many features to look out for when shopping for social listening

byBen K. Ellis
5 minute read
  • Social Analytics
June 14, 2015

Social Analytics Tools That Don’t Suck

I sent this Tweet the other day: On the lookout for a social analytics tool that

byBen K. Ellis
9 minute read
  • Social Listening
May 25, 2015

Keyword Searching vs. Hashtag Searching

A lot of social listening tools out there have clever ways of monitoring

byBen K. Ellis
3 minute read
  • Social Listening
October 2, 2013

Social Listening – How and Why?

Social listening is more than just googling your brand name to see what’s

byBen K. Ellis
5 minute read
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Top Posts
  • Engagement Rate – out of Fanbase or out of Reach?

    Facebook have started rolling out the new Facebook Insight dashboard to Page

    9 minute read
  • On Social Sentiment and Sentiment Analysis

    When asked “what is sentiment analysis?

    12 minute read
  • Engagement vs. Consumption: the Facebook Dilemma

    One of the mysteries that have been long unsolved in Social Media Analytics (and

    10 minute read
  • Reach, Audience and Impressions – on Twitter and Beyond

    I’ve already written about how I feel about engagement rate and how I

    6 minute read
  • Google Search and Knowledge Graph Get More Social

    This just in: Google’s Knowledge Graph now shows social profiles for brands

    5 minute read
Ben K. Ellis
 

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