Ben K. Ellis
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Ben K. Ellis
  • Social Listening
  • Web Analytics
  • Analytics 101
  • Events
  • MarTech
    • Brandwatch
    • Google Analytics
    • Hootsuite
    • Simply Measured
  • Contact Me
Ben K. Ellis
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Trending NowView All

Navigating Social Influence in 2023 – From Content Curation to Deinfluencing

Here are my reflections based on a few interesting trends and updates in

byBen K. Ellis
July 11, 2023

Setting up Social Intelligence from Scratch

With over 15 years of experience in digital analytics and social intelligence,

byBen K. Ellis
July 10, 2023

MarTech List 200

You’re probably on the lookout for a new social tool to add to your toolkit this

byBen K. Ellis
January 9, 2018

Let’s Talk About Social Analytics – 2017 Edition

I gave a talk at Social Media Week Copenhagen (#SMWCPH / #SMWDK) a couple

byBen K. Ellis
March 12, 2017

social media analytics

  • Social Analytics
June 15, 2015

The State of Social Media Analytics – 2015

I’ve been reading quite a few articles on “the state of social media” recently

byBen K. Ellis
5 minute read
  • Uncategorized
December 13, 2014

A Shift In The Market

Simply Measured announced their latest integration earlier this week:

byBen K. Ellis
2 minute read
  • Social Analytics
May 5, 2014

The Death of PTAT (People Talking About This)

The infamous PTAT (People Talking About This) metric will soon be removed from

byBen K. Ellis
5 minute read
  • Uncategorized
January 8, 2014

An Ode to Simply Measured

So, I made it in Simply Measured’s list of Top Tweeters of 2013

byBen K. Ellis
6 minute read
  • Social Listening
December 16, 2013

On Social Sentiment and Sentiment Analysis

When asked “what is sentiment analysis?

byBen K. Ellis
12 minute read
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Top Posts
  • Engagement Rate – out of Fanbase or out of Reach?

    Facebook have started rolling out the new Facebook Insight dashboard to Page

    9 minute read
  • Engagement vs. Consumption: the Facebook Dilemma

    One of the mysteries that have been long unsolved in Social Media Analytics (and

    10 minute read
  • Reach, Audience and Impressions – on Twitter and Beyond

    I’ve already written about how I feel about engagement rate and how I

    6 minute read
  • Google Search and Knowledge Graph Get More Social

    This just in: Google’s Knowledge Graph now shows social profiles for brands

    5 minute read
  • What’s the best tool for Web Analytics?

    There’s a long list of web analytics tools available out there: some are free,

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Ben K. Ellis

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